PGPM + M.S Business Analytics (9 + 21 credits)

Program Objectives:

The program is specifically designed to focus on data conversion to information. It also aims at predictive analysis and visualization for the best possible results. The program is specifically designed to increase business profitability, enhance productivity, improve operations and enrich decision making.

Program Features:

The basic feature of the MS BA program is to focus on techniques required to convert data into information thereby enabling managerial decision-making process. The expected number of job openings in the Data Analytics sector is expected to be around 2.72 million in 2020. These job openings are further expected to increase by 11% in the year 2024. The program aims to observe patterns in big data for further business analysis.


Sr. No. Name of Subjects
1 Fundamentals of Business Analytics
2 Introduction to R-Studio
3 Fundamentals of Statistics & Quantitative Techniques
4 Basics of Marketing Management
5 Introduction to Operations Management
6 Fundamental Managerial Accounting
7 Project Work – I
Sr. No. Name of Subjects
1 Advanced Business Analytics
2 Introduction to Tidyverse
3 Marketing Management
4 Advanced Operations Management
5 Managerial Economics
6 Financial Management
7 Project Work – II
Courses at UNH
  • Data Visualization and Communication
  • Database Management for Business Analytics
  • Power BI and Dash boarding
  • Mining for Business Intelligence
  • Business Analytics Capstone

Elective Courses (Pick 2)
  • Marketing Analytics
  • Global Supply Chain Management
  • Managing Quality in the Supply Chain

Entry requirement:

  • B. E. / B. Tech. or any Bachelor from NAAC Accredited University with a minimum aggregate of 60%
  • Valid Passport
  • The score of one of the Entrance Exams: CAT / XAT / CMAT / MAT / GMAT

Careers after program:

  • Management Analyst
  • Operation Research Analyst

Criteria to progress to Term 3:

  • Pass all the subjects of Term 1 and Term 2.
  • IELTS overall 6.5 and no band below 6.0 on the scale of 9 or equivalent.
  • GRE Verbal 150 and QA 153.
  • Get a successful student VISA (F-1) to study in the USA. Please go through the USA Government website ( en/us-visas/study/student-visa.html) to know more about VISA procedure and documents requirement.
Note: You will be given assistance for VISA application during your first Term at Lexicon Management Institute of Leadership & Excellence.
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